You are here

DUYGUSAL BAĞLILIK, ÖRGÜTSEL DESTEK, ÜST YÖNETİM DESTEĞİ VE PERSONEL GÜÇLENDİRMENİN HİZMET KALİTESİ ÜZERİNDEKİ ETKİSİ : KIRGIZİSTAN’DA BANKA GÖRENLER ÜZERİNDE BİR UYGULAMA

THE INFLUENCE OF AFFECTIVE COMMITMENT, ORGANIZATIONAL SUPPORT, UPPER MANAGEMENT SUPPORT AND EMPOWERMENT ON SERVICE QUALITY: A STUDY OF BANK EMPLOYEES IN KYRGYZSTAN

Journal Name:

Publication Year:

Abstract (2. Language): 
This paper tests the relationships organizational support, upper management support, affective commitment and employee empowerment has with service quality of employees. Hypotheses are constructed by reviewing literature in the areas of human resource management and services quality. In orders to test two hypotheses, regression models were established. In the first model, independent variables are affective commitment, organizational support and top management support, the dependent variable is the service quality. In the second model, independent variables are three sub-dimensions of empowerment as control, responsiveness and discretion, the depend-ent variable is the service quality. A study comprising 174 employees was conducted in Kyrgyzstan ’s banks. The findings in this research suggest that organizational support, upper management support, empowerment and affective commitment of employees have a direct and positive impact on the service quality delivered. The interesting finding in this research suggests that there is a negative and significant relationship among discretion dimension of empowerment and service quality.
Abstract (Original Language): 
Bu çalışma örgütsel destek, üst yönetim desteği, duygusal bağlılık ve personel güçlendirmenin mü teri ile ileti im içerisinde olan i görenlerin verdikleri hizmetin kalitesi ile olan ili kisini ara tırmaktadır. Hipotezler insan kaynakları yönetimi ve hizmet kalitesi alanındaki literatür göz önüne alınarak yapılandırılmıştır. Hipotezleri test edebilmek amacı ile iki adet regresyon modeli kurulmu tur. Birinci modelde bağımsız de i kenler, duygusal ba lılık, örgütsel destek ve üst yönetim deste i, ba ımlı de i ken ise hizmet kalitesidir. kinci modelde ise ba ımsız de i kenler, güçlendirmenin üç alt boyutu olan kontrol, cevap verebilirlik ve serbestliktir. Ara tırma Kırgızistan .da bankalarda çalışan 174 kişi üzerinde yapılmı tır. Elde edilen sonuçlar göstermektedir ki, örgütsel destek, üst yönetim deste i, duygusal ba lılık ve personel güçlendirme hizmet kalitesi ile do rusal ve pozitif yönlü ili ki içerisindedirler. Ara tırmada elde edilen ilginç bir sonuç ise hizmet kalitesi ile güçlendirmenin serbestlik boyutu arasında anlamlı ve negatif yönlü bir ili kinin bulunmasıdır.
189-212

REFERENCES

References: 

ADEM, smail; (2005), .KOSGEB (Küçük ve Orta Ölçekli Sanayi Geli tirme
ve Destekleme daresi Ba kanlı ı) Kırgızistan Cumhuriyeti Ülke Raporu
., nternetAdresi:www.abmankara.org.tr/ulkeler/Kirgizistan %20
Ulke%20Raporu.doc, Eri im Tarihi: 06.09.2008.
ALLEN, Natalie J. ve John P. MEYER; (1990), .The Measurement and Antecedents
of Affective, Continuance and Normative Commitment to the
Organization., Journal of Occupational Psychology, 63, ss. 1-18.
BAHAI, Kamilia ve Jacques NANTEL; (2000), .A Reliable and Valid Measurement
Scale for The Perceived Service Quality of Banks., International
Journal of Bank Marketing, 18(2), ss. 84-91.
BENNETT, Hadyn; (2002), .Employee Commitment: The Key to Absence
Management in Local Government., Leadership & Organization
Development Journal, 23(8), 430- 441
BENL , Oya; (2006), .Kırgızistan Ülke Profili., T.C. Ba bakanlık Dı Ticaret
Müste arlı ı hracatı Geli tirme Etüt Merkezi, nternet Adresi:
http://kobi.mynet.com/pdf/Kirgizistan.pdf, Eri im Tarihi: 31 03 2010
BOSHOFF, Christo ve Gerhard MELS; (1995), .Causal Model to Evaluate The
Relationships among Supervision, Role Stress, Organizational Commitment
and Internal Service Quality., European Journal of Marketing,
(29)2, ss. 23-42.
BOSHOFF, Christo ve Madele TAIT; (1996), .Quality Perceptions in The Financial
Services Sector the Potential Impact of Internal Marketing., International
Journal of Service Industry Management, (7)5, ss. 5-31.
BROWNE, Michael W. ve Robert CUDECK; (1993), Alternative Ways of
Assessing Model Fit, ss. 136.162, in BOLLEN, Kenneth A. ve
LONG, J. Scott, Testing Structural Equation Models, Newbury Park,
CA: SAGE, USA, 320s.
BURKE, Peter J. ve Jan E. STETS; (1999), .Trust and Commitment through
Self- Verification., Social Psychology Quarterly, 62(4), ss. 347- 366
CARLESS, Sally A.; (2004), .Does Psychological Empowerment Mediate The
Relationship Between Psychological Climate And Job Satisfaction?.,
Journal of Business and Psychology, 7, ss. 405-425
CHEN, Tser-Yieth ve Hong-Sheng CHANG; (2005), .Reducing Consumers'
Perceived Risk through Banking Service Quality Cues in Taiwan.,
Journal of Business and Psychology, (19)4, ss. 521-540
COSTELLO, Anna B. ve Jason. W. OSBORNE; (2005), .Best Practices in Exploratory
Factor Analysis: Four Recommendations for Getting the
Most from Your Analysis., Practical Assessment Research &
Evaluation, (10)7, ss. 1-9 CROPANZANO, Russell; John C., HOWES; Alicia A. GRANDEY, ve Paul
TOTH; (1997), .The Relationship of Organizational Politics and Support
to Work Behaviors, Attitudes, and Stress., Journal of Organizational
Behavior, (18)2, ss. 159-180
DE GILDER, Dick; (2003), .Commitment, Trust and Work Behavior, The Case
Of Contingent Workers., Personal Review, 32(5), ss. 588- 604
DICK, Astrid A.; (2007), .Market Size, Service Quality, and Competition in
Banking., Journal of Money, Credit and Banking, 39(1), ss. 49- 81
DI T CARET MÜSTE ARLI I; (2009), .Kırgızistan Mart 2009 Raporu.,
nternet Adresi: http://www.counsellors.gov.tr/upload/KIR/Mart%20
Raporu.DOC, Eri im Tarihi: 16.06.2009
DIXON, Marlene A.; George B. CUNNINGHAM; Michael SAGAS; Brain A.
TURNER ve Aubrey KENT; (2005), .An Investigation of Affective
Organizational Commitment in Undergraduate Interns., Journal of
Education for Business, 80(3), ss. 172- 180
DIMITRIADES, Zoe S. (2005), .Employee Empowerment in the Greek Context
., International Journal of Manpower, (26)1, ss. 80-92
DIMITRIADES, Zoe S. ve Theodore MAROUDAS; (2007), .Internal Service
Climate and Psychological Empowerment among Public Employees an
Exploratory Study in Greece., Transforming Government: People,
Process and Policy, (1)4, ss. 377-400
EISENBERGER, Robert; Peter FASOLO ve Valerie DAVIS-LAMASTRO;
(1990), .Perceived Organizational Support And Employee Diligence,
Commitment, And Innovation., Journal of Applied Psychology,
(75)1, ss.51-59.
FULLER, J. Bryan; Tim BARNETT; Kim HESTER ve Clint RELYEA; (2003),
.A Social Identity Perspective on the Relationship between Perceived
Organizational Support and Organizational Commitment, The Journal
of Social Psychology, 143(6), ss. 789-791
HONOLD, Linda; (1997), .A Review of The Literature on Employee Empowerment
., Empowerment in Organizations, 5(4), ss. 202- 212.
HOPKO, Dereck R.; (2003), .Confirmatory Factor Analysis of the Math Anxiety
Rating Scale.Revised., Educational and Psychological Measurement,
63; ss. 336-351
HU, Li-Tze. ve Peter M. BENTLER; (1998), .Fit Indices in Covariance Structure
Modeling: Sensitivity to Underparameterized Model Misspecification
., Psychological Methods, 3(4), ss. 424-453
HU, Li-Tze ve Peter M. BENTLER; (1999), .Cutoff Criteria for Fit Indexes In
Covariance Structure Analysis: Conventional Criteria versus New Alternatives
. Structural Equation Modeling, 6, ss. 1-55. HUNT, Shelby D. ve Robert M. MORGAN; (1994), .Organizational Commitment:
One Way of Many Commitments or Key Mediating Construct.,
The Academy of Management Journal, 37(6), ss. 1568-1587
IVERSON, Roderick D. ve Colin S. MCLEOD; (1996), .The Role of Employee
Commitment and Trust in Service Relationships., Marketing Intelligence
& Planning, 14(3), ss. 36- 44
JAROS, Stephen J.; John M. JERMIER; Jerry W. KOEHLER ve Terry
SINCICH; (1993), .Effects of Continuance, Affective, and Moral
Commitment on the Withdrawal Process: An Evaluation of Eight
Structural Equation Models., The Academy of Management Journal,
36(5). ss. 951-995.
JOHNS, Richard; (2005), Determinants of Organizational Commitment
Among U.S. Workers, Yayınlanmamı Yüksek Lisans Tezi,
Duquesne Üniversitesi, USA, 57s.
JOHNSTON, Mark. W., A. PARASURAMAN, Charles. M. FUTRELL, ve
William. C. BLACK; (1990), .A Longitudinal Assessment of the Impact
of Selected Organizational Influences on Salespeople's Organizational
Commitment during Early Employment., Journal of Marketing
Research, 27(3), ss. 333-344
KANG, Gi-Du. ve Jeffrey JAMES; (2004), .Service Quality Dimensions: An
Examination of Gronroos.s Service Quality Model., Managing Service
Quality, 14(4), ss. 266.277
KO, Jong-Wook; James L.; PRICE ve Charles W. MUELLER; (1997), .Assessment
of Meyer and Allen's Three-Component Model of Organizational
Commitment in South Korea., Journal of Applied Psychology,
(82)6, ss. 961-973
KORSGAARD, M Audrey, David M. SCHWEIGER, ve Harry J. SAPIENZA;
(1995), .Building Commitment, Attachment, and Trust in Strategic
Decision-Making Teams: The Role of Procedural Justice.,
Academy of Management Journal, 38(1), ss. 60-84
KRAIMER, Maria L. ve Sandy J. WAYNE; (2004), .An Examination of Perceived
Organizational Support as a Multidimensional Construct In the
Context of an Expatriate Assignment., Journal of Management,
30(2), ss. 209-237
MALHOTRA, N. ve A. MUKHERJEE, (2004), .The Relative Influence Of
Organizational Commitment and Job Satisfaction on Service Quality
of Customer Contact Employees in Banking Call Centers., Journal of
Services Marketing, (18)3, ss. 162-174
MATTHEWS, Russell. A., Wendy Michelle DIAZ ve Steven G. COLE; (2003),
.The Organizational Empowerment Scale., Personnel Review, (32)3,
ss. 297-318 MAYER, Roger C. ve F. David SCHOORMAN; (1998), .Differentiating Antecedents
of Organizational Commitment: A Test of March and Simon.s
Model., Journal of Organizational Behavior, 19, ss.15- 28
MELHEM, Yahya; (2004), .The Antecedents of Customer-Contact Employees.
Empowerment., Employee Relations, 26(1), ss. 72-93
MITUS, Jamie S.; (2006), .Organizational Socialization from a Content Perspective
and its Effect on the Affective Commitment of Newly Hired
Rehabilitation Counselors., Journal of Rehabilitation, 72(2), ss. 12-20
MUKHERJEE, Avinandan ve Neeru MALHOTRA; (2006), .Does Role Clarity
Explain Employee-Perceived Service Quality? A Study Of Antecedents
And Consequences in Call Centers., International Journal Of
Service Industry Management, (17)5, ss. 444-473
MOORMAN, Robert H.; Gerald L. BLAKELY ve Brain P. NIEHOFF; (1998),
.Does Perceived Organizational Support Mediate The Relationship between
Procedural Justice and Organizational Citizenship Behavior?.,
The Academy of Management Journal, (41)3, ss. 351- 357
NIKANDROU, Irene; Nancy PAPALEXANDRIS ve Dimitris BOURANTAS;
(2000), .Gaining Employee Trust after Acquisition., Employee Relations,
(22)4, ss. 334- 355
PARASURAMAN, A.; Valarie A. ZEITHAML ve Leonard L. BERRY; (1985),
.A Conceptual Model of Service Quality and Its Implications for Future
Research., The Journal of Marketing, (49)4, ss. 41-50
PARASURAMAN, A.; Valarie A. ZEITHAML ve Leonard L. BERRY; (1988),
.SERVQUAL: A Multiple-Item Scale For Measuring Consumer Perceptions
of Service Quality., Journal of Retailing, (64)1, ss. 12-40.
PASLEY, Kay; Ted G. FUTRIS ve Martie L. SKINNER; (2002), .Effects of
Commitment and Psychological Centrality on Fathering., Journal of
Marriage and the Family, 64(1), ss. 130-138
RANDAL, Donna M. ve Mike P. O.DRISCOLL; (1997), .Affective Versus
Calculative Commitment: Human Resource Implication., Journal of
Social Psychology, (137)5, ss. 606- 617
REISINGER, Yvette ve Felix MAVONDO; (2006), .Structural Equation Modeling:
Critical Issues and New Developments., Journal of Travel &
Tourism Marketing, 21(4) ss. 41-72
SAMAT, Nusrah, T. RAMAYAH, ve Norizan Mat SAAD; (2006), .TQM Practices,
Service Quality, and Market Orientation Some Empirical Evidence
from A Developing Country., Management Research News,
29(11), ss. 713-728
SHARMA, Manoj K. ve Gurvinder KAUR; (2008), .Employee Empowerment:
A Conceptual Analysis., The Journal of Global Business Issues,
2(2), ss. 7-12 STEERS, Richard. M.; (1977), Antecedents and Outcomes of Organizational
Commitment, Administrative Science Quarterly, 22(1), ss. 46-56.
STRAWDERMAN, Lesley ve Rick KOUBEK; (2008), .Human Factors and
Usability in Service Quality Measurement., Human Factors and Ergonomics
in Manufacturing, 18(4), ss. 454.463
M EK, Sava ve Alptekin TA ÇI; (2006), .Örgütlerde "Güven" Konsepti Ve
Emniyet Örgütü.nde Güven Modellerinin De erlendirilmesi., nternet
Adresi: http://www.egm.gov.tr/egitim/dergi/eskisayi/34/yeni/web/
Savas_SIMSEK_A_TASCI.htm, eri im: 07.09.2008.
THOMAS, Kenneth. W. ve Betty A. VELTHOUSE; (1990), .Cognitive Elements
of Empowerment: An "Interpretive" Model of Intrinsic Task
Motivation., The Academy of Management Review, 15(4), ss. 666-681
UGBORO, Isaiah O.; (2003), .Influence of Managerial Trust on Survivors'
Perceptions of Job Insecurity and Organizational Commitment in a
Post Restructuring and Downsizing Environment., The Journal of
Behavioral and Applied Management, 4(3), ss. 230- 245
VANDAMME, R. ve J. LEUNIS; (1993), .Development of a Multiple- Item
Scale for Measuring Hospital Service Quality., International Journal
of Service Industry Management, 4(3), ss. 30-49
WARREN, Jennifer A. ve Phyllis. J. JOHNSON; (1995), .The Impact of
Workplace Support on Work-Family Role Strain., Family Relations,
44(2), ss. 163-169
WAYNE, Sandy J.; Lynn M. SHORE, ve Robert C. LIDEN; (1997), .Perceived
Organizational Support and Leader.Member Exchange: A Social Exchange
Perspective., The Academy of Management Journal, 40(1),
ss. 82- 111
WONG, Yui-Tim; Hang Yue NGO, ve Chi-Sum WONG; (2002), .Affective
Organizational Commitment of Workers in Chinese Joint Ventures.,
Journal of Managerial Psychology, 17(7), ss. 580- 598
YANG, Kaifeng ve Jun Yi HSIEH; (2007), .Managerial Effectiveness of Government
Performance Measurement: Testing a Middle-Range Model.,
Public Administration Review, 67(5), ss. 861-879
YIP, Joseph S. L.; (2000), .Quality Service Success . Property Management
Development to Empowerment: A Hong Kong Analysis., Structural
Survey, 18(4), ss. 148-154
YOON, Mahn Hee.; Jai Hyun SEO, ve Tae Seog YOON; (2004), .Effects of
Contact Employee Supports on Critical Employee Responses and Customer
Service Evaluation., Journal of Services Marketing, 18(5), ss. 395.412
ZEITHAML, Valarie A.; Leonard L. BERRY ve A. PARASURAMAN; (1996),
.The Behavioral Consequences of Service Quality., Journal of Marketing,
60(2), ss. 31-46

Thank you for copying data from http://www.arastirmax.com